The Genesis and the Identity
The name, the founder, the logo, the colours
Sambhaavna, pronounced “sum-bhaav-na,” is a noun in Sanskrit/ Hindi for “possibility”. Given the Indian roots and global perspective that we wish to offer, the name and the tag line (Challenging Thought…. Inspiring possibilities) is a combination of Sanskrit/ Hindi and English.
Sambhaavna was founded by Bhavana Issar in the 2012. Bhavana has over 22 years of experience in diverse global companies as a consultant and an HR leader.
Bhavana is passionate about Change and transitions, Innovation, Creative expression, group dynamics, transpersonal psychology, somatics and Yoga. She has been inspired by the trans-disciplinary approach and prefers to combine Eastern and Western philosophy and frameworks.
Being a motorcycle rider (Ambassador for Global Moto Adventures) has helped her discover herself by pushing the boundaries of mind, body and soul and creating new possibilities, something she passionately believes in and wishes to live. While there are many ways of describing her – from a romantic poet to a relentless activist, what she relates to the most, is curious learner and an adventurous explorer. Bhavana has also founded Caregiver Saathi, a social enterprise that aims to create an ecosystem of well-being for the informal caregiverswho are the primary caregivers to a family member with terminally illness or with chronic medical conditions.
At Sambhaavna, our passionate belief in challenging thought, integrating ideas and innovation is expressed through the identity of the organization and the way we express ourselves. The symbols for the 5 impact areas are a confluence of ideas from symbols, anthropology, Gestalt psychology and advertising communication.
Human potential is infinite and so are the possibilities for an individual, a group, an organization or a community. This potential has many hues and many dimensions which are dynamic which is why the logo is a multi-coloured infinite loop of strands or yarn which can be woven into fabric with myriad designs. Given the fact that the context is dynamic and that our organization values the ideas of challenging thought and inspiring possibilities that have hitherto not been explored, the logo is not a fixed image either.
As the Sambhaavna logo symbolizes diversity through the multiple colours of the strands that create the sign of infinite, we looked at what various colours symbolised and combined these symbols and colours to define the 5 impact areas:
Purple represents creative, imaginative, wise combined with Spiral which is the symbol of growth, evolution, is our promise for Transformation .
Black /Grey represents balance, neutral combined with Square which is the symbol for stability, solidity, security, is our promise for Business Consulting .
Blue represents trust, dependable, strength combined with Circle which is the symbol for wholeness, the experience of unity, is our promise for HR Advisory & Services. .
These symbols have been inspired by Angeles Arrien and her book, ”Signs of Life: The Five Universal Shapes and How to Use Them”, where she identifies five universal shapes that carry the same meaning across time and culture.
The five universal shapes are:
The Circle Symbolizes: Wholeness, Unity, Independence, Individuation
The Square Symbolizes: Stability, Solidity, and Security
The Triangle Symbolizes: Goals, Dreams, Visions, Self-discovery, and Revelation
The Equidistant Cross Symbolizes: Relationship, Integration, Coupling, Synthesizing, Integrating, and Balancing
The Spiral Symbolizes: Growth & Change, Evolution (Life-renewing stories & myths), coming to the same point again & again but at a different level, new perspectives.